When it comes to software and online platforms available through the internet, the use of personal data and exchange of personal information is critical in many ways, since like this the general experience and specific services can be customized and personalized in many ways, offering for the users and the companies providing such solution.
Now, privacy and personal information are very delicate matters for most people, since sensitive data is introduced in computers, mobile devices and more and in some way companies and service providers may have access to such data, getting users in general worried about such reach in the data collecting activity.
A company like Microsoft is aware of the importance and influence personal data en related exchange of it has for customers, and that is way they have designed the Microsoft Privacy Ad Settings tools, for users to handle and manage their own personal information and avoid intrusion or leaks in their data, personalizing their experience completely respecting advertising and marketing.
But, what is exactly the Microsoft Privacy Ad Settings? That is a question that will be answered shortly, along with the advantages and possibilities as a platform designed by Microsoft.
Knowing more about the Microsoft Privacy Ad Settings
In details, the Microsoft Privacy Ad Settings is the way in which the company allows the users to keep control over their own privacy, letting them choose between the data that can be shared and exchanged and which cannot, as a possibility to manage in a more efficient and conscious way the personal data that is generated, which in many cases has a sensitive nature and make users worry about it.
Through this management platform of personal data users can control the access to different information, such as the data generated on Edge and Cortana that are also known as browsing or history data. This information can be easily deleted by the user in case they browse sites or search information that they would like to keep hidden.
Also, the Microsoft Privacy Ad Settings let the users to check and reset location data, erasing browsing and searching record on Bing, along with other possibilities. However, of the most useful functions this platform may have is the chance to modify and customize marketing and advertising parameters, in order to see more valuable ads that are actually of interest.
Privacy settings and ads users can actually manage
Specifically, the browsing history on Edge and Cortana, location and sites visited are utilized with the intention of offering a more personalized experience, in relation to marketing and advertising that is actually the purpose of the data collection.
In this way, more interesting and meaningful ads will be shown to the users respecting their needs and hobbies. Fortunately, this setting can be modified and through the Microsoft Privacy Ad Settings customers can choose between letting the company use the information on the browser and location to show ads, or simply disable this option and receive less meaningful marketing on screen.
In fact, changing the settings and watch personalized content is as easy as clicking on a switch button by accessing the platform. In this way, ads can be related to personal taste and information or simply appear randomly on the screen.
Reason why ads appear when using Microsoft products
At present time it is no secret the purpose and intention of ads in different services, platforms and webpages online, since like this developers and owners can monetize different solutions and at the same time providing them to the users completely for free.
This is the same case respecting Microsoft, monetizing its services through advertising and marketing, but allowing the customers to customize and personalize the experience and even delete personal data generated, if risk is to big in relation to what is being shared at any given moment.
Regardless of the interest of Microsoft respecting data collection from users, such information is safe and never shared with third parties in any way, since privacy is a matter that is considered very important and imperative by the company.
For example, Microsoft provides the possibility to users on manage their personal information and delete it in any moment, through settings in Windows 10, Skype, Office, Xbox and related apps and software.